Volvo Car brochure
Brochure design and language adaptation
At GREY Gothenburg there is a large team who worked with producing sales brochures for Volvo Car Corporation (VCC). We make the design of the brochures and are also in charge of making language adaptations to about 25 languages. I worked as Art Director Assistant working with layout, design and prepress for the brochures.
In the last few years I have been responsible to implement a new system, Easy Catalog, to handle all the translations of the brochures. We did 10 carline brochures in 25 languages so there was a lot of information that had to be managed. We managed to reduce the production time significantly.
We were a group of 4 full time ad-assistants and up to 4 freelancers, and a colleague and I were running the group in the production.
I have included three links with samples of different languages.